As seniors with underlying health issues, my wife and I have made the decision to commit to buying all groceries and supplies online, until the risks of this virus are greatly diminished. For the past three weeks, we have been testing a variety of online grocery service providers. This is what we have learned.
Grocery shoppers and online service providers were caught off-guard by the speed with which Covid-19 has changed purchasing behavior for both online and in-store grocery shoppers. Empty shelves and “out of stock” notifications have become the norm as self-quarantining, “panic buying,” hoarding, and the closure of restaurants and bars have dramatically altered buyer purchasing volumes. Therefore, rather than critique any specific online providers under these circumstances, I will share a few general observations on some of the challenges my wife and I have faced and offer some opportunities for improvement.
1. Expand the Range of Delivery Options
For one of Canada’ leading online grocery providers, it is nearly impossible to select a date and time for a delivery. They provide a one-month window usually with no available time slots. When you call the 1-800 line for assistance, it is always busy. You can sit at your computer all day and wait for a time slot to become available. That is not a good use of one’s time and is very stressful in these already stressful times.
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